Who We Are
Geskus Photography, Inc. (“Gpí”, “we”, “our”, or “us”) is a family run company where trust has been earned through long standing relationships in the communities we serve since 1960. Gpi provides photography services to schools and families by agreement with the schools we work with.  This Privacy Policy (this “Policy”) explains how we collect, use, and protect information when providing its photography services.

Our Commitment
Our commitment is to the schools and families we partner with. Fulfilling our commitment is an honor and a privilege filled by long term trust and relationships. Safeguarding our children matters to us.

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Data and Image Privacy

 

What Data Gpi Collects
As part of our agreement with schools, Gpí may collect the following information:

 

• Student Data: this may include student name, student grade, teacher name, school issued ID number, and home address.

• Website Account Information: email address and password

• Ordering Information: Order details such as name and address
   

We limit the information we collect to only that which is necessary for Picture Day and related authorized school purposes. The student data that Gpí receives is used for identification purposes only in order to match the subject with their name.

Schools do not share sensitive personal information with Gpí such as Social Security numbers, medical records, academic records, or financial information.

How Student Data and Images Are Used
When partnering with schools, Gpí may use student data and images for authorized purposes, such as:

 

• Secure online access

• Ordering and fulfillment of purchased products

• Retakes and reprints

• Yearbook, ID cards, and other school approved needs

Our commitment to our families and schools is first and foremost important at Gpí.

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We Do Not Do

• We do not sell student data or images

• We do not use or disclose student data for targeted advertising purposes

• We do not license or distribute student data or images to third parties

• We do not allow public browsing of student images

• We do not use student data or images for unrelated purposes

• We do not use student data or images to train artificial intelligence systems

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Security and Compliance

 

We have put in place appropriate security measures to prevent student data and personal information from being accidentally lost, used or accessed in an unauthorized way, altered or disclosed. In addition, we limit access to authorized trained staff only and access is restricted based on job role.

Gpí is committed to complying with all applicable federal, state, and local laws and regulations, including, but not limited to, the Family Educational Rights and Privacy Act (FERPA); the Children’s Online Privacy Protection Act of 1998 (COPPA); and the Protection of Pupil Rights Amendment (PPRA).

We retain student data and related information only as long as is reasonably necessary to fulfill the purpose for which it was collected.

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Changes to this Policy

Gpí has the discretion to update the privacy policy at any time. All updates will be posted in real-time on our website.

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Cookies and Similar Technologies

Our website uses cookies, which are small data files placed on your device, to help measure user interaction and provide necessary functionality. We primarily use first-party cookies to distinguish unique users and sessions, collecting data related to your device/browser and on-site activities to report website statistics. Most web browsers automatically accept cookies, but you can disable this function so that your browser will not accept cookies. You have the ability to disable or decline cookies through your browser settings, but doing so may affect your ability to access or use certain features of the website.

We may also use third party services, such as Google Analytics and Advertising, to perform analytics and other services on our website. These features enable us to use first-party cookies (such as the Google Analytics cookie) or third-party cookies to inform, optimize, and display ads based on a user’s prior visits to our website. You may control your advertising preferences or opt out of certain Google advertising products by visiting the Google Advertising opt-out page.

 

We are committed to informing our users about the information being stored and obtaining
consent where legally required.

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Children Under 13

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In accordance with the Children’s Online Privacy Protection Act of 1998 (COPPA), we do not knowingly solicit or accept personally identifiable information from users known to be under thirteen (13) years of age without the consent of their educational institution or the child’s parent or guardian. We may, in the course of providing services to educational institutions, collect information directly from students in support of and with the consent of the educational institution.

We prohibit the use of personalized advertising to target users known to be under the age of 13. If a parent or guardian believes Gpi has collected personal information from a child under 13 without appropriate consent, please contact us immediately.

Third-Party and Payment Processing

 

Gpí may use third-party service providers to support the internal operations of Gpí and who have access to information needed to perform their functions, but may not use it for other purposes. These providers are prohibited from using student data for their own purposes, including advertising, profiling, or cross-service tracking.

To ensure the security and efficiency of product purchases, we utilize secure third-party payment processors. When you make a purchase, payment information, such as credit card numbers, is processed directly by the applicable third-party processor and is not collected, stored, or maintained by Gpí. We only receive confirmation of payment from the third-party processor to fulfill your order.

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Contact Us

We encourage you to read this Policy in its entirety before using our services. By creating an online account, using our services, or making a purchase with us, you acknowledge and consent that you have read and agree to this Policy. 

For any privacy-related questions or comments, please contact us at: Info@geskusphoto.com.